Push notifications work best for timely, actionable updates inside apps your users already rely on.
Good use cases
- E-commerce: order confirmed, shipped, delivered
- School apps: fee due, exam schedule, transport delay
- CRM/support: ticket assigned or replied
- Marketplace: new message from buyer or seller
Poor use cases
- Promotional blasts on a company marketing site
- Non-urgent blog or newsletter content
For a brochure website, email, WhatsApp, and contact forms are usually more appropriate than browser push.